• The importance of identity and culture is recognized alongside economic and security concerns in global governance
• Individuals and communities have the tools to navigate complex identity landscapes
• Societies are more resilient to identity-based conflicts and manipulations

1. Promotes knowledge of identity and cultural aspects within wider societal development
2. Conducts cutting-edge research on identity dynamics and cultural processes
3. Develops practical tools, technologies and methodologies for addressing identity-based challenges
4. Provides training, consultancy, and capacity-building services across various sectors
5. Fosters collaboration between researchers, practitioners, and policymakers

• Understand identities from an insider's perspective
• Map complex identity and cultural landscapes
• Develop strategies for positive identity transformation
• Design and evaluate real-world interventions

• Conflict resolution and peacebuilding
• Community development and social cohesion
• Mental health and personal growth
• Organizational culture and effectiveness
• Policy-making and governance

By focusing on the often-overlooked or even hidden dimensions of identity and culture, we can develop more holistic and effective solutions to local and global challenges.

Whether you're a researcher, practitioner, policymaker, or simply someone interested in the power of identity and culture, we invite you to join us in our mission. Together, we can create a world with greater understanding, resilience, and positive change.